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About UsWe are a Mother/Daughter team; we are each other's sounding board, biggest fan and most honest critics. And that’s why this works. As a unique team we are able to provide insight from two unique perspectives to reach a wide-range of audience members. To say that fashion is a lifestyle is an understatement. After losing our beloved hair dresser, we realized that there was really no good way to go about finding a lost stylist. So we did what any dedicated client would do! We called all of our local salons looking high and low for our one and only. There is nothing that invokes fear more than having to change a hair dresser, seriously, it’s worse than breaking a stiletto heal just before an important business meeting.

That’s when we started talking to other people and realized this was a universal fear that needed to be handled immediately. We felt that there was more that we could do and myStyleConcierge.com was the answer. For us, fashion is an art form and beauty is an intricately detailed process that fits into a certain type of lifestyle. One where fabulousness can simply be walking around a gorgeous boutique surrounded by carefully constructed fabric, sitting at a great café sipping the perfect coffee or even having a palate pleasing meal complete with a perfect glass of wine and fantastic friends.

We are always open and honest with our besties. Therefore, we bring the same candid spirit to our members who are our friends. We want to give each member a place to escape and indulge themselves in the things that interest them.

Patricia Chenoa


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Meet Patricia

PatriciaPatricia lives by one mantra, a quote from her favorite song, “I am woman hear me roar”. She is a determined woman who let’s nothing stand in her way and she does it all with a smile on her face. Challenges keep her motivated and My Style Concierge is no exception.

Originally from Ecuador her family immigrated to Manhattan, New York – fashion capital- when she was a child. Since then she has lived in Miami and now resides in Orlando, FL. She is the daughter of a determined, hard working woman who was most of all, a proponent of looking good while doing anything.

She loves fashion, beauty products and finding new hot spots around town with her husband Marshall of 32 years. Side by side with her daughter and business partner Chenoa, she lends the baby boomer perspective to MSC and lets all her 50 something knowledge shine through her articles. Patricia’s favorite motto is “If can’t be done in heels, it’s not worth doing.”

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Meet Chenoa

ChenoaChenoa is a Florida native who lived in Miami and grew up in Orlando. She attended the University of Central Florida (Go Knights!) where she met her husband and graduated with a degree in Creative Writing. She has spent the last four years working in the Finance and Management world but has been known to Google a few shoe searches on the job.

After relentlessly trying to find a good search engine for local boutiques and stylist in the Orlando area she knew that My Style Concierge was a must. It’s the perfect blend between her love of fashion, her love of writing and a great search engine for current local trends. It’s a great creative break from the world of finance.

This twenty something, newlywed is using her current experiences with wedding planning, moving in with her husband Jonathan, the first year of marriage, adopting a puppy and living vicariously through friends’ baby days to influence her articles. To say the least it’s been a busy year! The most logical business partner for this endeavor…her mother, Patricia, of course. Where do you think she got her passion for fashion?

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Meet Ashley

AshleyThe ladies of MSC would like to introduce you to our new contributing writer, Ashley Black Owen, from Ft. Lauderdale, Florida. This mommy-to-be is being gracious enough to walk us through the good, the bad, the ugly and the worth of it pregnancy and mommy-hood. Why do we love this new member of the MSC team? Well, because she's awesome of course! Her fun loving personality keeps us rolling with laughter, her honesty is refreshing and her style is effortless. Her pre-wedding/baby-on-the-way credentials include making it onto Season Five of "America's Next Top Model" back when she was just, Ashley Black, and she was a buyer for a boutique. She's shares our love for fashion and we are sure that you will love her as much as we do.

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Meet Laura

LauramyStyleConcierge.com is excited to introduce our readers to Orlando’s up and coming chef Laura Ganssle. What’s better than eating great food? Hearing about great food from someone who knows the ins and outs of the kitchen, of course! This Florida State grad has future culinary aspirations of attending the Culinary Institute of America in New York.

She’s definitely a shoe in if you ask us. But you can head over to The Citrus Club downtown and taste for yourself. Her cuisine preferiti? Italiano! And can you blame her? After many visits over her lifetime to Italy, it’s only fitting that she now enjoys experimenting with Italian flavors. We can’t wait to hear her food for thought for our Foodie readers. Our response to her culinary suggestions...Yes Chef!

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